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Tuesday, November 25, 2025

Brookes Chosen by Fellowes to Drive Global Supply Chain Transformation

Fellowes has selected Brookes, a leading consultancy in supply chain planning, as its preferred partner to support a comprehensive overhaul of its demand planning and inventory management systems worldwide.

The decision follows an in-depth review of several technology and consultancy providers. Fellowes confirmed Brookes as its chosen partner to deliver a phased deployment of new planning capabilities, starting in Europe before progressing to its North American operations.

Richard Chandler, Head of Customer Experience and eCommerce at Fellowes said: “Brookes took the time to really understand our issues and through a series of demonstrations of the SO99+ software gave us confident that we chose the right platform to give us the visibility and control we need to serve customers better and faster.”

Commenting on the collaboration, Brookes CEO Martin Woodward said: “We’re thrilled to welcome Fellowes to the Brookes family. Their team brought a high level of rigour and clarity to the process, and we’re excited to be deploying ToolsGroup’s AI based supply chain planning solution.”

Through the adoption of the SO99+ solution, Fellowes will be able to refine its forecasting accuracy, streamline replenishment, and enhance customer service across its global supply chain. Brookes’ strong implementation background and analytical expertise proved decisive in the selection.

“Brookes impressed us with their knowledge and pragmatic approach to solve the pain points in our current technology and processes. I am confident they are the right partner in the first stage of our digital transformation,” said David Haerle, Director of Global Sourcing & Supply Chain at Fellowes.

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