ONEEV, the smarter and more rewarding EV lifestyle app, has officially launched across the UK and Ireland with the goal of reducing range anxiety and transforming the way drivers manage their electric vehicles. Founded by Tim Moore and Lyndon Gough, the platform addresses key pain points for EV owners, including unreliable charging access, hidden costs, and complex payment processes. Through ONEEV, users benefit from real-time charger availability, transparent pricing, secure in-app payments, and a dedicated marketplace for EV products and lifestyle services.
The launch marks the culmination of an 18-month journey that began in April 2024, when Moore and Gough discovered the challenges facing EV drivers firsthand. Within just 24 hours of receiving their new vehicles, they encountered the same frustrations experienced by millions across the UK — from unreliable charging apps and confusing pre-payment systems to unclear tariffs and the absence of a centralised hub for essential EV services.
By May 2024, the pair realised these issues extended beyond charging. EV owners often lacked guidance on home charging solutions, insurance, tyre replacements, servicing, and even roadside recovery coverage. As lifelong friends and new EV enthusiasts, Moore and Gough decided to reimagine the entire EV ownership experience, developing ONEEV as a comprehensive, driver-first platform designed to simplify life for EV owners.
“The cars were cutting-edge, but the ownership experience felt clunky and disconnected,” said Tim Moore, Co-Founder of ONEEV. “We set out to create one platform that would transform not just charging, but the entire EV lifestyle.”
The founders combined their complementary experience: Lyndon Gough, with a track record of building and scaling successful businesses, and Tim Moore, who spent years shaping global brands with a focus on customer-first innovation. Together, they assembled a team of developers and researchers to reimagine the EV experience — and bring ONEEV to life.
While others raced to roll out infrastructure, Moore and Gough put drivers first, focusing on accuracy and usability. In testing, they discovered that charge point data provided was only around 65% reliable – meaning drivers faced a one-in-three chance of failure or frustration. When they raised the issue, data hubs dismissed the concerns, claiming no other roaming partners had a problem and that this level of accuracy was acceptable. ONEEV refused to accept that. Instead, the founders delayed launch and invested heavily to raise accuracy to 99.8%, setting a new benchmark for the industry, resulting in a better experience for the customer.
If the data is broken, the driver experience will be broken too,” said Co-Founder Lyndon Gough. “We took the harder path – self-funding, pushing partners for higher standards, and refusing to cut corners – because we knew drivers deserved better.
A Platform Beyond Charging
The result is ONEEV: a premium lifestyle platform built by EV drivers, for EV drivers. Key features include:
- Real-time access to charge points with 99.8% accuracy.
- Transparent live pricing before every session.
- Secure in-app payments designed to safeguard customer transactions.
- Instant digital receipts, designed with business users in mind.
- Connected lifestyle services: Carefully selected partners offering everything from reliable home chargers and specialist insurance to performance EV tyres, premium roadside recovery, bespoke accessories, and even EV-friendly travel experiences. By consolidating these services, ONEEV positions itself not just as another charging app, but as the central hub for EV living.
The UK EV market is accelerating, with SMMT reporting a 17% rise in new electric registrations in June 2025 alone. However, consumer confidence continues to be challenged by poor charging experiences, lack of infrastructure visibility, and fragmented service offerings. ONEEV aims to restore trust and convenience by creating a single, reliable platform.
ONEEV’s Promise
ONEEV’s founding principles are rooted in a belief that EV drivers deserve better than subpar experiences. The platform was created to put drivers firmly in control of their journeys and offer fewer, smarter features that simply work.
Build a connected, reliable, and rewarding EV lifestyle. Moore and Gough summarise their mission simply: ONEEV was born from lived frustration but built with purpose – for every driver who has been stranded, confused, or let down. We see you. We were you. And we built ONEEV for you.
