Luupli has begun an institutional seed raise after securing $600,000 in early pre-seed funding, marking the next phase in the growth of its collaborative social technology platform.
The initial capital, provided by angels, friends and family, enabled the company to bring its beta product to market. Since launch, the app has reached 42,000 total installs and maintains strong user reviews across both major mobile ecosystems.
As the creator economy accelerates towards an estimated $480 billion valuation by 2027, Luupli is targeting a structural role within the sector by enabling co-creation, shared ownership and improved monetisation pathways, particularly for users in emerging markets.
Current milestones include:
- Non-dilutive support: Access to over $1 million in startup credits from Nvidia Inception, Google for Startups, Microsoft for Startups, GitHub, Mixpanel and Founderpass.
- Grassroots validation: $600K raised from personal networks provided the foundation for early product development and market entry.
- Early traction: 42,000 organic installs achieved without paid campaigns, demonstrating strong product-market resonance.
- High user satisfaction: App ratings of 5.0 on Apple and 4.6 on Google Play indicate positive user experience and engagement.
The platform is designed to move away from attention-driven models and instead promote collaborative discovery and shared revenue opportunities.
Its proprietary Luups feature enables creators to produce content collectively. In Ghana, users are already using the tool to develop episodic collaborative micro-drama, an emerging content format native to the platform’s architecture.
“The fact that angels, friends and family invested in Luupli before we had traction speaks volumes about the belief in our mission,” said Degraft Osei Kwame Jnr, Co-founder & CEO. “We’re building a platform where collaboration—not competition—drives discovery and income. We invite investors to help us democratize the creator economy for the $480-billion market ahead.”
Additional development includes an AI-based creation tool and music generator aimed at enabling royalty-free production with full IP ownership, alongside a localised payments system designed to reduce foreign exchange barriers and streamline creator payouts.
The founding team combines operational, people-management and product expertise. Degraft Osei Kwame Jnr brings more than 15 years’ leadership experience across supply chain and hospitality sectors, including award-winning sustainability programmes. Sid Pednekar previously supported organisational effectiveness at TikTok for a workforce of 7,000 across multiple regions, and Cletus Osei-Kwame specialises in building and scaling digital platforms.
Together, the leadership team aims to deliver scalable infrastructure that embeds creation, ownership and monetisation into a single ecosystem.
Luupli is currently offering limited participation in its seed round to institutional investors. Enquiries can be directed to [email protected], and the platform is available for download on the Apple App Store and Google Play, with further information at Luupli.com.
