LONDON, UK, June 16, 2026 – Tracklio, a technology company focused on improving communication between parking enforcement systems and drivers, presented its platform at Parkex 2026 in Coventry after being chosen for the prestigious Traffex Launchpad programme. The initiative recognises emerging businesses bringing new ideas and innovation to the transport, traffic and parking industries.
The selection underlines increasing industry awareness of a persistent issue within parking management. Although enforcement technologies have advanced considerably in recent years, communication with motorists often remains delayed and heavily reliant on manual processes. As a result, drivers commonly become aware of parking charges or penalties long after an incident occurs, leading to confusion, missed opportunities to act and avoidable disputes.
Tracklio tackles this challenge with real-time communication tools that help motorists stay informed before and after important parking and compliance events. Geofenced Controlled Parking Zone (CPZ) alerts notify drivers when approaching restricted areas, while instant digital notifications provide updates when enforcement action is taken, ensuring information reaches motorists when it matters most.
Commenting on the company’s inclusion in the Traffex Launchpad programme, Tracklio Founder Elizabeth Adegunwa said: “Being selected for the Traffex Launchpad programme is significant validation at an important stage of our journey. Drivers have consistently told us that delayed communication around parking enforcement creates frustration, confusion and uncertainty. What Parkex confirmed is that the industry recognises the same challenge and is actively looking for ways to improve the experience for motorists.”
While the parking industry has embraced innovations such as ANPR technology, digital payment solutions and operational automation, communication with drivers has not evolved at the same pace. Tracklio provides a communication layer that works alongside existing parking infrastructure, allowing motorists to receive timely updates about parking fines, compliance events and road-user charges without requiring operators to replace current systems.
Parkex attracted local authorities, parking operators, enforcement specialists and transport technology providers from across Europe, giving Tracklio a valuable platform to demonstrate how real-time communication can benefit motorists, operators and councils.
Building on the interest generated at the event, Tracklio is progressing conversations around integrating its technology into live enforcement environments. These deployments would help create measurable evidence showing how real-time communication can improve driver awareness and reduce disputes.
Looking ahead, Tracklio aims to become the communication layer connecting motorists with increasingly complex parking, transport and compliance systems, supporting greater transparency and efficiency across the mobility landscape.
