KENT, UK, June 23, 2026 – To mark World Wellbeing Week this June, eXroid is calling on people to take a proactive approach to their overall health by paying attention to changes in their bodies, discussing concerns openly and seeking professional advice when symptoms arise. The company is using the awareness week to highlight the importance of looking after both physical and emotional wellbeing, particularly when dealing with health issues that are often overlooked or difficult to talk about.
The campaign highlights the close relationship between physical health, self-confidence and quality of life, while encouraging more open discussions about intimate health conditions that many individuals continue to manage in silence.
Dr Mark Hudson-Peacock, Medical Director at eXroid, said: “Good wellbeing is about far more than simply feeling physically healthy. Confidence, comfort and emotional wellbeing all play an important role in helping people enjoy everyday activities, maintain relationships and live life to the fullest.
“However, embarrassment remains a major barrier preventing many people from seeking help for intimate health concerns. Men in particular are often reluctant to discuss symptoms, delaying support that could improve their comfort and wellbeing.”
The initiative supports the aims of World Wellbeing Week, which promotes a holistic approach to health and wellbeing. Physical health concerns can often have a wider impact on confidence, stress and emotional resilience, making early action an important step in protecting overall wellbeing.
Dr Mark Hudson-Peacock added: “Many people continue to live with symptoms that affect their confidence, comfort and quality of life because they feel embarrassed to talk about them. World Wellbeing Week provides a valuable opportunity to encourage more open conversations around health. Seeking support early can help people regain confidence and improve their overall wellbeing.”
eXroid provides a non-surgical treatment for internal haemorrhoids, offering patients an alternative to hospital-based surgery without the need for admission, lengthy recovery periods or significant post-treatment discomfort. The procedure is designed to provide a discreet and effective option before symptoms become more severe.
Many sufferers postpone seeking treatment because they assume surgery is the only available solution. eXroid is working to raise awareness of its non-invasive electrotherapy treatment, which is suitable for all four grades of internal haemorrhoids.
The company is supported by published clinical evidence and is recognised by NICE under IPG525. eXroid Technology Ltd is also EU MDR certified, its UK clinical service has achieved an Outstanding rating from the CQC, and the company has received The King’s Award for Innovation.
With an estimated five million people in the UK experiencing haemorrhoids each year, eXroid is encouraging individuals to make both their physical and emotional wellbeing a priority. The company also highlights the benefits of simple healthy habits, such as regular walking, which can contribute positively to overall wellbeing.
For more information, visit www.exroid.com.

