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Growing Messaging Fragmentation Raises Concerns for UK Business Communications

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Businesses across the UK are being warned about the increasing risks associated with disconnected communication systems, as new insight highlights how fragmented messaging channels may lead to operational inefficiencies, compliance gaps and poor customer engagement.

Communication specialists at Micom Technologies have warned that many organisations are now relying on multiple disconnected providers to manage customer interactions across email, SMS, print, portals, messaging apps, and contact centre platforms, often without a unified delivery or reporting structure in place.

In many organisations, customer communications are spread across multiple platforms, suppliers and channels, making governance, reporting and customer experience increasingly difficult to manage at scale.

Micom says the risk is increasing as customer journeys become more complex and expectations around responsiveness continue to rise. Research indicates that B2B buyers now interact with an average of 10 touchpoints before making a purchasing decision, placing greater pressure on businesses to maintain consistent communication across channels.

According to the company, fragmented systems can create situations in which messages appear to have been processed internally but are never successfully delivered to the customer due to failed validation, disconnected workflows, or the absence of fallback delivery routes.

The issue is particularly significant for regulated industries where delivery assurance and auditability are critical, including financial services, healthcare, utilities, and public sector organisations.

Andy Barber, CEO of Micom Technologies, said: “Most businesses didn’t intentionally build fragmented communication environments. These systems evolved over time as teams adopted different tools to solve different problems.

“The challenge now is that customers expect communication to feel seamless, while internally many organisations are managing disconnected platforms that don’t always share data, reporting, or delivery logic effectively.

“In regulated sectors especially, businesses cannot afford gaps between systems where a communication may be triggered but not successfully delivered or evidenced.”

Micom is advising organisations to reassess how communication workflows operate across channels and ensure critical customer messaging can dynamically route between digital and physical delivery methods where required.

The company says businesses should focus on unified reporting and audit trails, connected workflows across communication channels, delivery validation and fallback logic, centralised customer communication management, and reducing unnecessary platform duplication.

The warning follows growing market demand for consolidated communication environments that combine digital messaging, print, workflow automation, and reporting within a more connected infrastructure.

Micom points to measurable improvements where communication systems have been coordinated more effectively. In one financial services deployment, introducing digital-first delivery with structured fallback workflows improved payment cycles by 45% while reducing mailing costs by 65% .

Andy Barber added: “Multi-channel communication is no longer the challenge. Most organisations already have multiple ways to reach customers.

“The real challenge is ensuring those channels operate together reliably, particularly when customer experience, compliance, and operational performance all depend on successful delivery.”

For more information about Micom Technologies, visit www.micom.com.

OrbicTrade Debuts AI-Driven Front-Office Platform for Commodity Traders

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OrbicTrade today revealed its latest AI-powered Trader Dashboard, a specialised front-office solution designed to support commodity traders with faster decision-making, streamlined processes and reduced administrative burden.

Built for fast-moving commodity markets, the new OrbicTrade dashboard transforms trader conversations, emails, chat messages, and trading documents into structured trade opportunities within seconds using commodity-aware artificial intelligence.

While traditional CTRM platforms were built around operational processing and complex data entry, OrbicTrade was designed for traders first, delivering a faster, cleaner, and more intuitive front-office experience.

The platform gives trading desks a live AI-powered workspace to review captured opportunities, validate commercial intent, monitor trading activity, and seamlessly push deals into existing CTRM environments.

Key Highlights Include:

  •  AI-generated trade capture directly from trader communications and documents 
  •  Modern trader dashboard designed specifically for commodity desks 
  •  Instant conversion of conversations into structured trade opportunities 
  •  Less manual admin and repetitive deal entry 
  •  Faster trade visibility and execution readiness 
  •  Commodity-aware AI trained around real trading language and market terminology 
  •  API-first architecture designed to integrate into existing CTRM platforms 

The launch comes at a time when commodity trading desks are under increasing pressure to manage higher market volatility, tighter margins, larger data volumes, and faster decision cycles, all while operating on aging front-office infrastructure originally designed decades ago.

Industry analysts continue to highlight the growing gap between how modern commodity traders operate and the limitations of legacy trading platforms that still rely heavily on manual deal capture and fragmented communication channels.

“Commodity traders move millions of dollars of exposure in markets that can change materially within seconds. Yet many are still operating with front-office tooling that belongs in the previous generation,” said Amir Soufizadeh, Director at OrbicTrade.

“We built OrbicTrade specifically for trading desks, not operations teams pretending to serve traders. The market has been missing a true trader-first platform that understands how commodity deals actually happen.

“Commodity markets are becoming faster, more volatile, and increasingly data-driven. The firms that modernise trader interaction and front-office intelligence earliest will have a significant competitive advantage.

“OrbicTrade captures commercial intent in real time and turns fragmented conversations into structured opportunities almost instantly. Less admin. More trading.”

OrbicTrade is focused exclusively on front-office commodity trading for oil, refined products, metals, concentrates, agriculture, and freight markets.

eXroid Campaign Encourages Walking to Support Wellbeing and Bowel Health

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A new campaign from eXroid is encouraging people to incorporate more walking into their daily routines, raising awareness of how regular physical activity may support bowel health, improve mental wellbeing and help individuals take a more proactive approach to their health.

Launched to coincide with National Walking Month and Mental Health Awareness Week, the campaign aims to encourage more open conversations around haemorrhoids, a condition that can affect both physical comfort and emotional health. 

Walking is one of the simplest and most accessible forms of movement, but it can also play an important role in supporting healthy bowel function. Regular movement may help reduce constipation, while spending less time sitting can also help reduce rectal pressure, both of which are commonly linked to haemorrhoid symptoms.

The campaign also highlights the emotional impact haemorrhoids can have on sufferers. According to eXroid, 26% of sufferers say piles have a big impact on their emotional wellbeing, while 30% say the condition has a big impact on their day-to-day life.

Embarrassment remains a significant barrier for many people seeking help. Figures shared by eXroid show that 48% of women and 16% of men feel embarrassed or ashamed about having haemorrhoids, while 17% of sufferers have never told anyone about their symptoms. 

Dr Mark Hudson-Peacock, Medical Director at eXroid, said: “Walking is a simple, accessible way to support physical wellbeing, but it can also help people feel more in control of their health. Haemorrhoids can affect confidence and emotional wellbeing, but no one should feel embarrassed to seek help. Speaking about symptoms early can reduce stress and help people access the right support.” 

eXroid provides a non-surgical treatment for internal haemorrhoids, offering an alternative to hospital surgery without admission, significant post-operative pain or prolonged recovery. The procedure is designed to offer a discreet treatment option for patients before symptoms worsen. 

Many people delay treatment because they believe surgery is their only option. eXroid aims to change that by offering a non-invasive electrotherapy procedure suitable for all four grades of internal haemorrhoids. 

The company is supported by published clinical evidence and recognised by NICE under IPG525. eXroid Technology Ltd is also EU MDR certified, its UK clinical service is rated Outstanding by the CQC, and the company is a recipient of The King’s Award for Innovation. 

With more than 5 million people in the UK estimated to suffer from haemorrhoids each year, eXroid is encouraging people to prioritise both their physical and emotional wellbeing, highlighting how simple lifestyle habits such as regular walking can play a positive role in supporting both. 


The AI Video Architect Has Arrived

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 A new role is emerging in the video production industry: the AI Video Architect. As demand for AI-powered video continues to rise, production teams are evolving, blending traditional filmmaking with advanced AI workflows.

UK production company BearJam is among the early adopters, recently hiring a dedicated AI Video Architect as part of its growing team.

The rise of the new role is a direct result of growing AI video demand for brands across a number of industries.

BearJam has seen 87% year-on-year growth, driven by a combination of traditional video production and increasing demand for AI-powered and hybrid video projects. Other industry insights also reflect this.

In the 2026 State of Video Report by Animoto, 84% of marketers are using AI in their video creation process, and over a third of consumers trust AI-generated content as much as traditional video.

Google Trends data shows sustained growth in search interest for “AI video” over the past five years, with related terms such as “create AI video” and “AI videos” continuing to rise. 

The continued interest in AI-video has paved the way for a new role within the industry, the AI Video Architect.

James Hilditch, founder and creative director of BearJam, said, “The market shifted faster than most production teams could adapt. Brands want AI-powered work, but they still want it to feel crafted and considered. That tension is what created the need for this role.”

An AI Video Architect combines creative direction and AI tooling, designs workflows using generative video, VFX, and automation, and bridges the gap between production and AI technology. 

The responsibilities of an AI Video Architect include:

  • Prompt engineering for video outputs
  • AI VFX integration
  • Workflow design across hybrid production
  • Scaling content production efficiently
  • Model and tool selection across a fast-moving landscape
  • Quality curation and creative direction on AI output

BearJam recently hired Brick Ng as a permanent part of the AI video production team. Hilditch said, “Bringing Brick on as a permanent part of the team is a signal of where we’re heading. He sits between creative thinking and technical fluency, designing the workflows that let our directors and editors do their best work with AI in the mix. It’s a role we believe every serious production team will need and build teams around.” 

BearJam believes roles like this will become standard across AI video production teams, not to replace creatives, but to support them in delivering high-quality content that stands out in saturated spaces. 

“We use the term Craft Intelligence: the idea that AI should amplify human craft, not flatten it. The AI Video Architect is the role that applies that know-how and helps make that work day to day, bridging what’s creatively ambitious with what’s technically achievable. That’s where the most interesting work is happening right now,” added James Hilditch. 

Traditionally, production involved distinct roles like directors and editors. Now, as AI tools become more integrated, these lines are blurring, creating hybrid roles that merge creative direction with AI expertise.

Brands drive this change by needing content faster and at a greater scale. Traditional production models struggle to keep up with these demands without sacrificing money and time. 

This is why production companies are rethinking growth. Instead of just hiring more people, they’re integrating specialists who can manage AI-driven workflows. 

As AI continues to reshape the video production landscape, roles like the AI Video Architect are likely to move from early adoption to industry standard.

For BearJam, the focus is not just on adopting new tools, but on building the internal capability to use them effectively, combining traditional production expertise with emerging AI technologies to deliver high-quality content.

With a recent move to a larger office and further hiring planned across both AI and traditional production roles, the company is positioning itself to support the next phase of growth, as demand for AI video production continues to rise.

SendMercury rebuilds distribution platform to address growth and scaling challenges for UK SMEs

SendMercury, a technology platform purpose-built to simplify product distribution for small and medium-sized enterprises, today announced the relaunch of its fully rebuilt platform alongside a redesigned website, scheduled to go live on 11 May 2026. 

The relaunch follows a deliberate and comprehensive pause in operations during which SendMercury undertook a ground-up rebuild of its platform infrastructure, user experience, and core operational workflows. Rather than incrementally iterating on its prior system, the company elected to re-architect its technical foundations entirely, reducing average onboarding time from 5-7 days to 48 hours and improving platform uptime to 99.5% across its distribution network.

SendMercury helps product-based businesses sell beyond their local market without dealing with the usual complexity. Instead of figuring out logistics, export rules, and distribution on your own, the platform gives you a simple way to list your products, connect with fulfilment partners, and get them into new markets where there is demand. In practical terms, it allows businesses to move stock faster, reach new customers, and scale sales through a structured system rather than trial and error.

The announcement comes at a pivotal moment for UK SMEs. SMEs make up around 99% of UK businesses, yet a growing number cite distribution and fulfillment as their biggest barrier to scaling and international expansion. As e-commerce continues to expand rapidly, infrastructure, not demand, is increasingly what limits growth. While barriers to product launch have materially decreased, the operational complexity of scaling distribution remains a persistent bottleneck for early-stage businesses managing retail relationships, logistics coordination, and fulfilment simultaneously.

The rebuilt platform addresses this directly through three core operational improvements: a streamlined onboarding experience that reduces time-to-activation by 60%; expanded automation across key distribution workflows, cutting manual processing requirements by 55%; and a re-architected backend engineered to support 1000+ concurrent business accounts with 99% reliability at peak load.

Aideloje Uanikehi, Founder, SendMercury [pictured], said: “We made a deliberate decision to step back and rebuild because distribution remains one of the hardest parts of operating a product business. Too many companies can launch but struggle to scale. What we have built is designed to remove that friction, and the early results from our access programme demonstrate that businesses can now get fully operational in 48 hours, compared to 5-7 days previously. Our goal is to make distribution infrastructure a growth enabler, not a growth constraint.”

Joel Oise, Co-Founder, SendMercury said: “We could have patched what we had. We chose not to. The businesses we’re building for deserve a platform that holds up when they start to grow, so we rebuilt it from zero.”

SendMercury has commenced onboarding businesses through its early access phase, with 15 businesses currently active on the upgraded platform across beauty, personal care, wellness, and consumer goods. Wider public rollout is scheduled for May 2026, with the company confirming plans to expand its distribution network to 6 fulfilment partners and introduce automated buyer matching and multi-channel fulfilment routing by Q4 2026.

Reacton Fire Suppression Ltd secures King’s Award for Enterprise Innovation honour

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Reacton Fire Suppression Ltd has been honoured with a prestigious King’s Award for Enterprise in the Innovation category—one of just 52 organisations nationally to receive this recognition in 2026.

As part of the award, CEO Sam Malins will meet His Majesty King Charles III at a grand ceremony at St James Palace. The King’s Awards for Enterprise are the most prestigious business awards in the world and 2026 marks 60 years of celebrating outstanding UK business excellence.

The award recognises Reacton’s ground breaking and British-made fire suppression systems, which today protect billions of pounds worth of assets. Combining advanced detection and suppression technologies, they automatically extinguish fires at their source. At the heart of the innovation is a proprietary pneumatic detection tube filled with nitrogen. When exposed to heat or flame, the tube ruptures, instantly triggering the release of an extinguishing agent—without the need for external power.

This power-independent capability is a major advancement in fire safety, particularly in high-risk environments where electrical systems may fail. Reacton systems can also incorporate electronic linear detection as an alternative, offering flexibility across a wide range of applications—from heavy plant machinery and bus engines to electrical control panels and CNC equipment.

The King’s Awards commended Reacton’s dual-agent suppression technology. This combines dry powder for rapid flame knockdown with wet chemical to cool surfaces and prevent re-ignition. The result is faster, more effective fire suppression compared to traditional single-agent systems. For sensitive environments, clean agent options—fluorinated ketones discharged as gas—extinguish fires without leaving residue, making them safe for occupied or equipment-heavy spaces.

Further innovation lies in the system’s simplicity and scalability. Reacton uses a “one valve fits all” approach, meaning the same core valve technology can protect anything from a small electrical cabinet to a 400-tonne mining machine. Only the cylinder size and agent volume vary, reducing complexity and installation time while improving reliability.

Reacton’s journey began in 2010 when Sam Malins acquired a small start-up with the aim of solving a critical gap in fire protection for high-value mobile equipment. Following the 2016 acquisition of Reacton Fire Suppression Ltd, the business became an Essex-based hub for manufacturing, research and development as well as international sales.

Today, Reacton protects billions of pounds’ worth of assets across sectors including public transport, mining, IT infrastructure, manufacturing and defence, with key markets in the USA, Saudi Arabia, Australia, Africa and Central Asia. Clients include JCB and DP World. Crucially by protecting equipment, the systems also help safeguard lives across the world.

Commenting on the award, Sam Malins said: “This recognition reflects the dedication and expertise of our entire team. We’ve always believed that even in the face of challenges, there is a solution—you just have to go and find it. This award is proof of that mindset in action.”

Sam Malins is a driven and resilient entrepreneur, Essex born and bred, he was inspired from a young age by business thinking and books such as Good to Great by Jim Collins and Brad Sugars’ Action Coaching methodology. Citing Richard Branson as inspiration, Sam is guided by his belief that “there is always a yes out there.” He leads his team with focus, determination and quiet confidence.

The King’s Award celebrates not only British-made innovation but also the vision, resilience and leadership driving it forward—qualities that continue to define Reacton’s success.  

The Airdri Group receives King’s Award for outstanding innovation

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The Airdri Group has been recognised with a King’s Award for Enterprise: Innovation. Only 185 businesses across the UK achieved a King’s Award – one of the highest honours a UK business can achieve – this year. 

Announced on Wednesday, the Award recognises the Airdri Group for outstanding success in Innovation. The Airdri Group family of businesses includes Airdri hand dryers, Formula Systems elevator safety technologies and Aervi™ air and surface decontamination systems. 

The Airdri Group, founded in 1974 by engineer and entrepreneur Peter Philipps, is headquartered in Oxford, UK. It is an international group centred on engineering excellence. 

Bruce Philipps, president and CEO, the Airdri Group said: “We are honoured to receive the King’s Award for Enterprise: Innovation. 

“Our engineering heritage spans over 50 years and throughout that time we have been innovating in engineering. We are experts in all our business areas, and it is wonderful to receive this recognition specifically for Vision Plus from Formula Systems. Vision Plus is a sector-leading innovation in elevator safety technologies; a 3D curtain of light which most importantly helps keep people safe – and is straightforward to install making it the perfect smart choice for elevator manufacturers. 

“The King’s Award presents us with a wonderful opportunity to highlight UK engineering excellence. We are committed to UK research and development, supporting the engineering sector, and to continuing to create innovative products which enhance lives, and save businesses time and money.”

The King’s Awards for Enterprise are the UK’s most prestigious business awards. Winners are allowed to display the King’s Awards Emblem for the next five years — a globally recognised mark of excellence.

New survey finds Gen X prefer walking and reading to hot tubs and saunas

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New survey data from Country Cottages Online, based on responses from more than 140 UK travellers aged 45 to 60, reveals that sleep and peace and quiet are now among the top wellbeing priorities when planning a cottage break.

More than two thirds of respondents said wellbeing will play a greater role in future booking decisions. A significant proportion also said life stage changes have directly influenced how they now travel.

For many in midlife, those life stage pressures include caring for ageing parents, supporting older children, managing senior career roles and navigating health changes such as menopause. Many describe themselves as part of the sandwich generation, balancing responsibility at both ends of the family.

Peace and quiet ranked alongside sleep as a top priority, while access to nature was rated as important by the vast majority of participants. Simple restorative activities such as walking and reading ranked higher for wellbeing than premium wellness experiences including hot tubs, saunas and plunge pools.

Among the 140+ travellers surveyed, simple restorative activities significantly outperformed luxury wellness features, with 84% choosing walking and 53% choosing reading or creative hobbies, compared with just 30% selecting hot tubs and only 5% selecting outdoor saunas.

Yvonne Dean, from Country Cottages Online said: “Gen X are redefining what a successful holiday looks like. It is no longer about packed itineraries. It is about proper rest. Sleep, calm and time outdoors are becoming non negotiable for midlife travellers.”

Sleep tourism gained global attention last year, with hotels promoting sleep programmes and recovery retreats. However, this data suggests the trend is being embedded by mainstream midlife travellers who are using travel as a tool to protect long term health.

As conversations around burnout and midlife wellbeing become more mainstream, the findings indicate that sleep is emerging as the ultimate luxury for this generation.

Rising UV levels prompt Houston skin expert to urge sun safety this May

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With UV exposure intensifying across Houston, Beaumont, and the wider Southeast Texas region, a leading dermatologist is calling on residents to protect their skin and schedule regular checks as part of Skin Cancer Awareness Month. 

The warning has been issued by Dr. Andrew Quinn, a board-certified dermatologist and founder of Quinn Dermatology as May is Skin Cancer Awareness Month.

According to national weather data, UV index levels in Houston can reach 8 to 10 or higher during late spring and summer, placing individuals at increased risk for skin damage in as little as 15 minutes of unprotected sun exposure.

“In Texas, we see some of the highest and most consistent UV exposure levels in the country,” said Dr. Quinn. “Many patients don’t realize how quickly sun damage can occur, especially during everyday activities like driving, walking, or exercising outdoors.”

Skin cancer is the most common form of cancer in the United States, with more than 5 million cases diagnosed each year. Experts estimate that one in five Americans will develop skin cancer by the age of 70, making prevention and early detection critical.

“Skin cancer is highly treatable when caught early, but many people delay getting their skin checked,” Dr. Quinn said. “Skin Cancer Awareness Month is an important reminder that even small changes in your skin should never be ignored.”

Residents in Houston and Beaumont face elevated risk due to prolonged sun exposure, high humidity that encourages more time outdoors and being exposed to year-round UV radiation, even on cloudy days, according to Dr. Quinn.

“You don’t have to be at the beach to experience sun damage,” Dr. Quinn explained. “In Texas, consistent exposure adds up quickly over time.”

As Skin Cancer Awareness Month is now underway, Dr. Quinn is encouraging individuals to monitor their skin using the ABCDE rule:

A – Asymmetry 

B – Border irregularity 

C – Color variation 

D – Diameter larger than a pencil eraser 

E – Evolving or changing lesions 

Other symptoms to look out for include spots that itch, bleed, or don’t heal, new or unusual growths and persistent redness or irritation.

In order to prevent the development of skin cancer, Dr. Quinn suggests that making small changes to daily habits can help. 

Wearing broad-spectrum SPF 30+ sunscreen daily, reapplying every two hours outdoors. wearing protective clothing and hats, seeking shade during peak sun hours and avoiding tanning beds can all help to prevent the condition.

He added: “Prevention doesn’t have to be complicated, consistency is what protects your skin long-term.”

While self-monitoring is important, dermatologist-performed skin exams play a critical role in early detection.

“We’re trained to recognize subtle warning signs patients may miss,” said Dr. Quinn. 

“Routine skin checks can detect issues early, often before they become serious.”

In recognition of Skin Cancer Awareness Month, Quinn Dermatology encourages patients in Houston and Beaumont to schedule a professional skin evaluation.

Lone Star Analysis Ltd. earns ISO 27001 Certification, elevating secure government AI and analytics

Lone Star Analysis Ltd., a trusted provider of leading-edge predictive and prescriptive analytics and Evolved AI®, is proud to announce that it has successfully achieved ISO 27001 certification, the internationally recognised standard for information security management systems (ISMS).

This milestone reflects Lone Star’s commitment to embedding security into the way it operates – strengthening resilience against evolving cyber threats while enabling more efficient, risk-aware decision-making across the business. 

By implementing a structured and continuously improving approach to information security, the company is better positioned to protect sensitive data, reduce operational disruption, and meet the growing expectations of customers and partners.

“Achieving ISO 27001 is a significant step in how we scale responsibly,” said Robin Adlam, MD of Lone Star. 

“It not only reinforces the trust our customers place in us but also enables us to operate more efficiently and compete more effectively in security-conscious markets.”

The certification supports Lone Star’s ability to accelerate growth by simplifying security assurance processes and providing independent validation of robust security practices – an increasingly critical factor in winning and retaining business.

The certification was awarded by British Assessment Bureau, a globally recognised certification body accredited by UKAS. British Assessment Bureau’s rigorous audit process verified Lone Star Analysis Ltd’s compliance with the stringent requirements of ISO 27001.

For more information, please visit lone-star.uk.