Charlie Marchant, CEO of digital marketing agency Exposure Ninja, has been invited to speak at the House of Lords this week as part of a national inquiry examining the future of remote and hybrid working in the UK. Her appearance follows the agency’s contribution to the official Call for Evidence, which explored both the benefits and challenges of evolving work models.
Exposure Ninja, a fully remote digital marketing agency since its inception in 2011, has long championed flexible work as a driver of inclusivity, productivity, and economic growth. In the submission, the agency shared what it learned from over a decade of successful remote operations, including award-winning policies on flexible working and company culture.
Their submission shared insights drawn from over a decade of remote operations, including the agency’s award-winning culture and flexible work policies. Key highlights included an 88% employee retention rate, strong internal diversity, and clear evidence of how remote-first strategies can fuel profitability and support staff wellbeing.
“I’m super excited about this given remote and flexible working is a topic we’re all so passionate about and have built a successful agency together as a fully remote team,” said Charlie Marchant. “The perspective we share will be used as part of recommendations made to the government on the future development of remote and hybrid working.”
The panel, held at the Palace of Westminster on 28th April, brought together employers to discuss core themes including managing distributed teams, scaling remote-first organisations, reducing regional inequality, and better supporting working parents and carers. Their evidence will play a key role in informing national policy on hybrid and remote work.
During the session, Marchant stressed the importance of approaching remote work with fairness and trust:
“The government should encourage remote work where it works. There is a lot of implication that people may take advantage of remote systems. This idea doesn’t match our experience. Actually, the vast majority of people who work remotely want to do excellent work, be a part of the workforce, and contribute to the economy, and I think it’s important that they have the opportunity to do so.”
She also highlighted the growing need to protect work-life boundaries in flexible settings:
“I would also encourage a Right To Disconnect policy, particularly for employers who work majority remote or hybrid. Having guidelines for employers around when the work day starts and ends will help avoid any digital seepage and protect employee productivity and wellbeing.”
Exposure Ninja’s progressive work culture was recently acknowledged at the 2024 Global Agency Awards, where it received accolades for Best Flexible Working Policy and Best Culture Transformation Initiative.
